The legality is nuanced. The digital code itself is a license. When you buy a physical disc, the license is technically for your personal use. However, courts have generally sided with the First Sale Doctrine —which allows you to resell physical media.
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Why does this platform matter in 2025? Because of "Content Churn." Streaming services are now deleting their own original content for tax write-offs. Movies you bought digitally on iTunes can be delisted if licensing deals change. The legality is nuanced
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Shipping is cheap via USPS Media Mail, but it is slow. You might wait 10-14 days for a movie to arrive. If you need a film for a specific Friday night, this isn't the place. However, courts have generally sided with the First
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As physical media continues to decline (Best Buy stopped selling DVDs; Target reduced their sections to a single shelf), the number of digital codes being generated is shrinking. However, boutique labels (Shout Factory, Arrow Video, Criterion) still include codes. Furthermore, the resale of unredeemed codes is becoming a niche economy.