In Pakistani media and culture, these acts are less about "massage therapy" in a clinical sense and more about establishing within a conservative framework where public displays of affection (PDA) are generally taboo. Romantic Storylines & Care (2021 Context)

(2021) : This drama featured Danish Taimoor in an intense, obsessive love story, a recurring theme in 2021 television where passion often bordered on toxicity but was framed as deep devotion.