When the idea came, she wrote it down. While the specifics of the exact slogan vary in retellings, the essence was about the quality and happiness the home provided. She submitted her entry with the absolute certainty that it was the winning entry.
To win the contest, entrants had to write a slogan for the development. Helene waited for "divine inspiration" rather than trying to force an idea. name it and claim it helene hadsellpdf
The PDF version of "Name It and Claim It" offers several benefits, including: When the idea came, she wrote it down