The launch of streaming services like Netflix, Hulu, and Amazon Prime in the 2000s and 2010s transformed the entertainment industry. These services provided a vast library of content, including TV shows, movies, and original content, which could be accessed on-demand. The rise of streaming services has led to a decline in traditional TV viewing and has changed the way people consume entertainment.
: Research into parasocial interactions (PSIs) examines how audiences develop interpersonal-like relationships with fictional or real-life media figures, which in turn shapes their perception of social reality. DiVA portal Recommended Journals & Resources auntjudysxxxdannijonesletsherdeadbeat full